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International Mediamixx 09 (Festival, Market and Congress) with the motto Show Me The Money


Feb 04 2009


The Umbrella Awards ceremonies will take place this year from the 3rd to the 7th of June on the Bulgarian Black Sea Coast.

The Mediamixx Festival, which over the years has developed into the most prominent advertising and media festival for the whole CEE and CSE regions, is taking place for already the fifteenth time this year. This special anniversary year, as the Festival Director Meggy Todorova proudly announced, will be marked by numerous new features:

Cyber&Mobile Umbrella - for best in Advertising in Web & Mobile

For the first time, an international jury of web- and mobile- advertising specialists will be considering submissions in 14 different categories (11 web and 3 mobile), ranging from Online Advertising to Corporate Website, from E-mail Marketing to Interactive Tools. The best works will be presented with the Cyber&Mobile Umbrella Award, thus reflecting the rapidly increasing significance of both these media as advertising vehicles.

For the first time – The Platinum Umbrella

With the Platinum Umbrella, Mediamixx09 introduces a new award that is unique in the whole region. A competition that involves creativity, integrated thinking and the trans-media utilisation of editorial content in the categories of TV, Radio and Print, thus giving a contemporary platform to the cross-media trends in the communications industry.

Mediamixx Congress – with international top experts

A further highpoint is presented once again this year with the Mediamixx Congress, which has an extensive program that is devoted to the entire – including commercial – future of the media industry for the fastest growing media and advertising market in Europe, namely the CEE and CES region. Also at the Congress, prominent media and communications experts from throughout Europe will come together to discuss possible solutions to current issues such as 'Is the financial crisis a media crisis?' Experts from 25 countries including Austria, America, Rumania, Ukraine, Switzerland, Russia, Albania, Greece, Turkey etc are expected to attend.

Golden Umbrella Awards - for the 15th time

At this year's festival at the beginning of June, in the presence of TV specialists from all 23 countries of the region, the coveted Golden Umbrella Awards will be presented for the 15th time (during a live TV broadcast), thereby honouring the most excellent media contents in eight different categories.

Mediamixx Market - bigger than ever

As in previous years, the festival will be accompanied by the Mediamixx Market, a trade-fair of leading companies from the communications sector. This popular forum is the regional platform for the presentation of new ideas, services and products, and offers not only the best opportunities for new business contacts and international networking, but is also well known as the place for successfully sealing many a business deal.

It's Party time!

Those who enjoy work, also like to play: accordingly the numerous evening events and parties should not be a surprise. Once again this year they will surely be the most important informal meeting place for old and young alike, where the industry's renowned experts and the new young-bloods can meet.

Apply now! Register now!

The submission period for applications for the Golden, Platinum and Cyber&Mobile Umbrella Awards has already begun, and continues until the 11th May 2009. All details, categories, criteria and application forms are available from now on at www.mediamixx.info.

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